Alcoholic Beverage Service at Special Events – Are You Following the Law?

iStock_000010753481XSmallContrary to popular belief, Alcohol Awareness Cards ARE required for anyone selling or serving alcoholic beverages for any length of time, including special one-time events and the TAM® Card is the one you should have. We often receive calls asking if TAM Cards are needed for individuals who will be working to sell or serve alcoholic beverages for festivals, special weekend events, and similar situations. Even if you will only be working in this type of position for a short period of time, an Alcohol Awareness Card is still mandatory.

Taking it a step further, new and veteran TAM® Card holders alike should know that ID Checking, even at special events, is a huge responsibility. Room service, banquets, conventions, race tracks, quinceañeras, weddings, festivals, company picnics and celebrations, concession stands, and the list goes on! ID Checking at special events is absolutely imperative – are you following the letter of the law?

A recent news story out of Reno concerns ID checking at a local “wine walk” festival. An alarming 84% of businesses failed alcohol compliance checks during the event (KOLO). A common practice at many festivals and special events, such as this one, is to check for participant ID during event registration. The participant may receive a special arm band, badge, stamp, beverage glass, or other item that identifies them as a registered participant of legal drinking age. However, an event wristband does not relieve servers from verifying a customer is of age.

In the case of the recent Reno wine walk, purchase of a wristband and special wine glass was used to identify participants and allow them to sample wine from a variety of area restaurants. In cases such as this, it would be very easy for one individual of legal drinking age to purchase a wristband, but then give the wristband to an underage drinker. This scenario illustrates why it is important to ALWAYS check identification and should serve as a reminder that just because a participant may have a special event pass, that does not relieve the server from checking for photo ID.

The same holds true for special events such as weddings and other banquet events. Even if a wedding reception is “adults only”, a bartender should follow procedure to card anyone who appears to be 30 years of age or younger. It is better to be safe than sorry, and helps to keep underage guests safe.

For more information on TAM® Card Requirements, refer to our blog post, “Need a TAM® Card for the Busy Summer Season? A Rundown on Requirements.” Remember, remain vigilant, and always practice the Techniques of Alcohol Management in order to provide responsible beverage service. What other advice would you give regarding alcoholic beverage service during special events?

Resources

84% of Businesses Fail Underage Alcohol Compliance Check During Wine Walk – Kolo 8 News Now

© 2013 National Hospitality Institute®, TAM® of Nevada

March Madness is Here. Are You Ready for the Crowds?

march mardnessMarch Madness officially kicks off this Thursday and is one of the biggest draws of the year in Las Vegas. Why not make the most of being on center stage to show visitors and locals alike all that Vegas has to offer? Taxi drivers, restaurants, and shops will all be working hard to accommodate the influx of visitors and hotel room prices have skyrocketed for this weekend. Establishments all over town are preparing to face huge crowds of patrons looking for viewing parties, food, drink, quality service, and a good time.

If you’re planning to work during the course of the event, it presents a great opportunity to make extra tip money and wow your guests at the same time. Are you looking for ways to net bigger sales and tips? There are a few things that can set you apart from the competition:

  1. Special events such as March madness are a great opportunity to try special menu items, viewing parties or themed promotions. Why not offer a specially-priced cocktail menu to entice your guests? Your bartenders could create signature team-themed cocktails or sports-themed menu items to get your guests in the celebratory mood and trying something new. Looking for even more inspiration from other local events happening around town? Check out Vegas Chatter’s guide to March Madness celebrations.
  2. Make suggestions to your guests for visiting popular spots in Las Vegas. As a local, you can capitalize on your knowledge of what is going on in and around town and pass on suggestions to your guests on how to fill their time in between games. Guests will appreciate the insider scoop and ability to make recommendations on after-parties, places where locals like the hang out, and off the beaten path sites to visit. You may also want to suggest use of the Las Vegas monorail, trolleys, free trams, and free shuttles. With the huge crowds expected, having a variety of options to get around will be helpful.
  3. Always practice safe alcohol sales and service. The lessons you learn in your TAM® course will help you to serve responsibly. A well-educated server is familiar with alcohol’s effects on the body and can recognize the dangerous signs of over-intoxication. Watch how much you are serving and how often. You can help to cut down on the number of over-intoxicated individuals who ruin the atmosphere for others, or potentially harm themselves. Also, call a cab for any inebriated drivers on your premises. Keeping them off the road helps keep us all safe.

How are you planning to make the most of the March Madness crowds, and what team are YOU rooting for?

Resources

Vegas Chatter’s Guide To March Madness Parties – Vegas Chatter

© 2013 National Hospitality Institute®, TAM® of Nevada

Caution – New Device Allows Users to Inhale Alcohol for Quick and Powerful Effects on the Body

Hospitality JobsAlcohol sales professionals have an obligation to serve alcohol responsibly. As such, any responsible seller of alcoholic beverages should be aware of a new product which hit the shelves in December, the Vaportini™. Working like a traditional vaporizer, this new product heats up alcohol with a votive candle, and releases the vapors into a small chamber which the user inhales through a straw.

There is an increased risk of serious intoxication with this device, especially if used irresponsibly. The Vaportini works by bypassing the digestive system and causing alcohol to be absorbed directly to the bloodstream through the lungs. Normally, when a person consumes an alcoholic beverage, the alcohol is absorbed primarily through the stomach and small intestine. The presence of food slows this process further. Food in the stomach keeps alcohol in the stomach for a longer period of time which means that it will be absorbed into the bloodstream at a much slower rate. This is why it’s advisable to offer your patrons a snack or a meal while they are imbibing. However, when alcohol is inhaled, it enters the lungs and goes directly into the bloodstream, causing effects much more quickly and inducing a powerful buzz.

Worth nothing is that the Vaportini shares some similarities with the Alcohol Without Liquid (AWOL) device, a nebulizer which mixes alcohol with pure oxygen. The AWOL device debuted in 2004 and was quickly banned in over 20 states, including Nevada (Nevada Revised Statutes). Alcohol vaporizers like the AWOL are illegal in Nevada, so make sure you are up to date with your TAM® training, and maintain a thorough knowledge of applicable local and state laws.

The novelty of inhaled alcohol is especially attractive to young adults and teens, especially when the Vaptorini retails at a price of only about $35. Peer pressure is a constant concern among young people. Teens want to fit in, and alcohol is not only easily accessible to many, it can also contribute to the party atmosphere at celebratory events. For additional tips to help combat alcohol consumption among teen drinkers, check out our blog post, “Teen Drinking is a Dangerous Business.”

Are you concerned about the potential dangers of alcohol vaporizers such as the Vaportini?

Resources

© 2013 National Hospitality Institute®, TAM® of Nevada

Make It Your 2013 Resolution to Renew Your TAM® Card

TAM02_057Alcohol awareness cards expire every four years, are you due for renewal in 2013? Renewing your TAM® Card or alcohol awareness card has never been easier. Additionally, if you have obtained your alcohol awareness card from a different provider in the past, you can still renew with TAM® of Nevada. Why not complete the best training available and trade up for an official TAM® Card?

Please use the following information as a “cheat sheet” of TAM® Card renewal information, and pass on to anyone you know who may benefit from these details.

  1. Contrary to popular belief, there is no such thing as a “shorter” class for students who need to renew their alcohol education cards. State law mandates that students must complete the ENTIRE program following specific topics and curriculum every four years in order to remain in compliance. Plan on dedicating about 3 hours to your course, followed by a short exam.
  2. Online or on-site, the choice is yours on which option fits best with your lifestyle and schedule. Classroom training is NOT required; you can take your alcohol awareness course online. You’ll receive the same great training and a valid TAM® Card with either option.
  3. We now also offer open lab time on Tuesdays for students who would like to complete their alcohol awareness training online, but do not have access to a computer. Students are welcome to visit our training center and use our computer lab to complete their training every Tuesday between 9:00am and 5:00pm.

TAM® is the industry-leading program for responsible alcohol server training and is approved by the Commission on Postsecondary Education in Nevada. Don’t accept substitutes. Trade in your old card and get a new TAM Card® today.

We look forward to seeing you soon!

© 2013 National Hospitality Institute®, TAM® of Nevada