A Growing Trend – Teens Drinking Hand Sanitizer

There is an alarming new trend cropping up among young people across the country. Teens looking for a quick buzz are turning to internet videos and gossip from friends to learn about ways to distill and consume the alcohol in hand sanitizer products. Many teens take on the attitude that they are young and invincible, nothing bad will happen to them. Unfortunately, with risky behavior such at this, hospitals are seeing an increase in the number of young people being treated for alcohol poisoning, and doctors are concerned this may become a growing, and dangerous fad.

Liquid hand sanitizer is the latest in a string of household products groups of teens are using to get drunk, and it has public health officials and parents concerned. A few squirts of hand sanitizer could equal a couple of shots of hard liquor. Liquid hand sanitizer is 62-65% ethyl alcohol, or ethanol, the main ingredient in beer, wine and spirits, making it 120-proof. To compare, a bottle of vodka is 80-proof (ABC News). With recent reports indicating that more than 50% of of 18-20 year olds in Nevada have engaged in underage drinking within the past month, this is definitely a trend that health officials, parents, and servers and sellers of alcohol should be aware of the dangers of, and working to spread the word about (SAMHSA).

Hand sanitizer isn’t the only over the counter product that can be dangerous when used incorrectly. Common over-the-counter drugs can contain up to 10% alcohol. Cough syrup and laxatives may have some of the highest alcohol concentrations, and are readily available to young people (NIAAA). Some pharmacies and retailers have moved select cough suppressants and other drugs behind the counter, but retailers should remain vigilant about responsible sales of both alcohol and over the counter medications and always follow company policies and procedures, and local and state laws, for such sales.

Also keep in mind, that teens aren’t the only group that is susceptible to risky behaviors with over-the-counter and household products. Alcohol and drug interactions are another common problem to be aware of, and customers could inadvertently be at risk for adverse effects. Make sure to read our blog post, “Risky Business – How to Spot & Deal with Alcohol-Drug Interactions,” for more information on how to handle such situations.

Resources

© 2012 National Hospitality Institute®, TAM® of Nevada

 

A Dangerous Cocktail – With Prom and Graduation around the Corner, Be Vigilant About Teen Drinking

TAM®-certified hospitality professionals know to always be alert and check IDs year round. However, they should be extra vigilant about preventing teenage drinking going into the spring party season. With both prom and graduation around the corner, some teenagers will be trying to obtain alcoholic beverages through a variety of methods including using fake or borrowed IDs, asking other patrons to purchase liquor for them and even stealing alcoholic beverages when they think no one is looking.

Peer pressure is a constant concern among young people. Teens want to fit in, and alcohol is not only easily accessible to many, it can also contribute to the party atmosphere at end of the school year celebrations. A report from the Substance Abuse and Mental Health Services Administration indicates that 51% of 18-20 year olds in Nevada have engaged in underage drinking within the past month, and 36% have engaged in binge drinking within the last month (SAMHSA). What can you do to help prevent underage drinking and keep things safe?

Reduce the availability of alcoholic beverages to underage drinkers by checking identification carefully or for anyone who appears to be under the age of 30. Always be vigilant about checking identification. Completing your alcohol awareness training with TAM® of Nevada will teach you tips and techniques for spotting fake or borrowed identification.

Off-premise sales professionals should also remain vigilant about alcohol sales. Make sure that ‘alcopops’ such as Four Loko which are popular with teens and sold off-premise are displayed in areas dedicated to alcoholic beverages, not in the soft drink section. Many of these drinks can be easily confused for non-alcoholic energy drinks on quick glance, and it just makes it easier on everyone involved to keep them separate.

A new study suggests that approximately 25% of teen drinkers obtain alcohol from a parent or other family member (MADD). Clerks and cashiers don’t necessarily know that if they sell beer and liquor to a legal adult, the adult won’t provide that liquor to teenagers, but using your best judgment and following store procedures will help to keep things safe and legal. Remember to report any suspicious behavior or activity among patrons to your supervisor or manager.

Be an example to others by promoting safe beverage policies. You can set an example among your coworkers and young people by making it clear that you think underage drinking is NOT ok. In addition to checking identification and keeping a close eye on all patrons, also consider displaying signage in your store or bar announcing that purchasers of alcohol will be carded.

What policies have you instituted at your organization to deter teen drinking?

Resources

© 2012 National Hospitality Institute®, TAM® of Nevada

Would You Like Wine With That? Alcohol Sales Are Expanding Into Unique Venues

Would you like a glass of wine with your popcorn? Depending on where you live, you may hear something to that effect next time you go out to the movies. Several different fast casual restaurants and retail locations are now exploring the idea of adding liquor sales to the mix at select locations across the country. Alcohol sales are generally highly profitable for businesses, and in a down economy, owners and operators are exploring creative new ways to boost sales.

According to the New York Post, AMC Theatres is considering adding liquor sales and sit-down restaurant options at theatres in New York. A new law would allow consumers to bring their drinks into the theatre if the movie house has a sit-down eatery establishment on-site. The idea is to draw in more adult patrons and help boost sales at movie theatres. How convenient would it be to combine a sit-down dinner and a movie in one location?

Restaurant chains around the country are also experimenting with liquor sales, with mixed results. Places like Starbucks and Sonic are adding beer and wine sales at select locations to test the waters (New York Times). For example, Starbucks is currently testing out beer and wine sales at five of its store locations in the Pacific Northwest. And, let’s not forget that traditional retail sales locations are also experimenting with beer and wine sales. Be sure to read our blog post, “Whole Foods Invites Customers to Sample the Selection,” to learn about popular grocery chain Whole Foods’ foray into the market.

What do you think? Are these retailers finding new ways to cater to consumers, or are they inviting trouble? Whether you are a bartender, server, clerk or cashier, responsible alcohol sales are a must. Remember, alcohol awareness training isn’t just for bartenders and servers in Nevada. Grocery and convenience store clerks and cashiers in Clark and Washoe Counties are also required to obtain their TAM® Cards (Nevada Revised Statutes). TAM® of Nevada will train you and your co-workers to provide responsible beverage service that will keep your patrons safe and excited to return again in the future, no matter what type of establishment you work for.

What do you think about adding liquor sales to fast casual restaurants or movie theatres? What types of challenges would you expect to see?

Resources

© 2011 National Hospitality Institute®, TAM® of Nevada